BEAUTYISTANBUL All-in-One Event, the first and only in the world: o2o
(365 days online matchmaking) + B2B Meetings + Trade Fair. 

October 2-3-4, 2019.

BEAUTYISTANBUL introduces its innovative approach in the events industry with the All-in-One event concept. In addition to the classic trade fair, the unique “o2o Platform” enables its exhibitors to conduct business with buyers prior to the exhibition date, commencing immediately upon registration. The exhibitors of BEAUTYISTANBUL 2019 have already started trading with over 2,000 buyers registered from 145 countries and there is still 7 months to go for the event. Waiting until the exhibition to make deals is over!

The “o2o Platform” serves as a 365 days online matchmaking tool for the participants of BEAUTYISTANBUL 2019. Visitors gain access to the platform immediately upon completing the free online registration on to view exhibitor profiles, browse over 1000 products, send product enquiries, pre-arrange on site meetings and directly communicate through messages with exhibitors. Official exhibitors of BEAUTYISTANBUL are able to utilize “o2o platform” to browse registered buyer list and buyer profiles, display their products, pre-arrange on site meetings and communicate directly with buyers.

BEAUTYISTANBUL also invests in a special hosted buyer program that will bring around 1,000 delicately selected buyers to the event from all over the world to conduct B2B meetings. To ensure the quality of the buyers, BEAUTYISTANBUL team connects with over 180 countries via phone calls, e-mails and face-to-face meetings onsite at over 300 events to invite the top importers, purchasers, decision-makers, professionals and managers with high purchasing power from beauty & cosmetics industry. The most selective buyers from various parts of the world, with a special focus on South and Central America, Sub-Saharan Africa and Southeast Asia, will be provided with travel incentives to be present at BEAUTYISTANBUL 2019.

BEAUTYISTANBUL 2019, the international exhibition for cosmetics, beauty, hair, private label, packaging and ingredients will welcome its professional guests on October 2-3-4, 2019 in Istanbul. The trade fair will feature 400 exhibitors from 40 countries and over 8000 professional visitors from more than 140 countries and aims to be not only regional but a global cosmetics & beauty event. In addition to cosmetics and beauty, the exhibition covers packaging, ingredients, private label, hair, machinery, nail care, home care and baby care sectors as well with a special focus on bringing buyers from Africa, South America and South East Asia in addition to the local market and regional markets such as Europe, Balkans, CIS, Middle East, Central Asia and North Africa.

We proudly declare that throughout 2018, the BEAUTYISTANBUL team showed exceptional performance and was promoted in 97 countries, 117 cities and 308 events like no other exhibition in the world! Proven by 20 years of experience, IPEKYOLU International Exhibitions team swiftly continues its work all around the globe to assemble the cosmetics & beauty industry in Istanbul.

Since January 2018, IPEKYOLU International Exhibitions team, the organizer of BEAUTYISTANBUL exhibition, has been striving to attract buyers and visitors from all around the world, showing presence in almost all professional events organized on the national and the international level to build business relationships and collaborations.

BEAUTYISTANBUL team which is consisted of 25 permanent and 181 temporary staff from 51 different nationalities contacted more than 134,000 industry professionals face-to-face in 2018, inviting them to the 2019 exhibition to benefit from the business opportunities that BEAUTYISTANBUL 2019 will provide. As impossible as it sounds, with the passion and dedication of 206 collaborators, BEAUTYISTANBUL conducted an unmatched promotion performance even before the new year began.

Visited locations included emerging markets for cosmetics and beauty industry such as Brazil, Panama, Cuba, Mexico, Bolivia, Ecuador, Chile, Colombia and Costa Rica in South America; Benin, Chad, Djibouti, Ivory Coast, Kenya, Madagascar, Mali, Senegal, Nigeria, Tanzania and Togo in Africa; Cambodia, Indonesia, Malaysia, Philippines, Singapore and Thailand in South East Asia. In addition to these special focus regions, BEAUTYISTANBUL conducted on site activities in regional markets such as Bulgaria, Croatia, Latvia, Lithuania, Moldova, Macedonia, Romania, Poland, Russia, Ukraine and Belarus in Eastern Europe; Uzbekistan, Kazakhstan, Tajikistan, Azerbaijan, Turkmenistan in Central Asia; Egypt, Iran, Saudi Arabia, United Arab Emirates, Lebanon and Kuwait in Middle East on top of Arabic speaking countries such as Morocco, Algeria and Libya and many more cities in Europe and Asia.

Promotion activities resume at full pace going into 2019, featuring the BEAUTYISTANBUL at several events in Tokyo, Nairobi, Paris and Dubai simultaneously during January. BEAUTYISTANBUL will continue to be present at sectoral events all around the world in 2019 from Havana to Jakarta, Düsseldorf to Cairo, New York to Mumbai, Moscow to Casablanca and in many more destinations in every continent.

Hope to see you at BEAUTYISTANBUL on October 2 – 3 – 4 2019 in Istanbul, one of the world’s most attractive cities!
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